Men's Jeans

Phetu is Designed for the daily grind. Inspired by the Zulu youth hustling for a living. They love their jeans and especially skinny jeans. These jeans are made from special hardwearing denim which can take loads of washes and stay looking new. We specifically made these jeans with the fabric first because we like darker jeans but do not like how they fade. But these jeans are just a slim cut, not skinny. You can send in your specs if you want them baggy or slim. These jeans are the king for pockets to hide your goodies away from non-friendlies. With a secret heal pocket. 

Ideology Jeans  These jeans are to complement our Ideolog Panther shirt. Which is a futurist design which asks what will Africans wear when we start flying and making spaceships and visiting distant galaxies. Just like the shirt the jean features unique metal hoops and soft quilted fabric creatively blocked into the underlying denim. This creates a beautiful texture and unique look found nowhere else. DRY CLEAN as Black Jeans do fade and lose this look

Anubis Jeans were inspired by the desert that birthed Anubis.  Anubis was painted black to reflect a color that symbolized regeneration, life, the soil of the Nile River, and the discoloration of the corpse after embalming. Our Anubis jeans are built for pure functionality, having so many pockets you might forget where you put your money. One of the first with this design is a special inside port that allows a battery back to connect to a phone in your pocket so it can be charged on the go. There is even a pocket for pepper spray. DRY CLEAN as Black Jeans do fade and lose this look